Terms of Service

When you purchase any Lola Mack one-off or recurring subscription service (“Service”) you are agreeing to be bound by the following terms and conditions (“Terms of Service”). Any new features or services added to Lola Mack’s current service offerings shall be also subject to the Terms of Service detailed below. The Terms of Service are subject to change without notice. Lola Mack is trading as Lola Mack Digital Marketing - ABN 21 436 221 607.

Summary

Pinterest Business Account Setup Service

  • The Pinterest Business Account Setup Service is a one-off (non-recurring) Service which is payable upfront and is non-refundable.
  • Information regarding the Pinterest Business Account setup Service can be found on the Pinterest Setup Options page.
  • Please review the Agreement Terms listed below for full details on the Terms and Conditions for this Service.

Pinterest Management Services

  • A Pinterest Account Setup (any option) must be purchased prior to the first Pinterest Management Service subscription.
  • Pinterest Management Services are recurring, non-refundable subscription plans sold on a 1, 3, 6 or 12 month basis (the subscription period) and are payable upfront.
  • Subscriptions can be paused or cancelled at any time. Service(s) will continue to be provided until the subscription end date.
  • You can change to a different subscription plan or subscription period at any time, by subscribing to a new subscription plan or subscription period.
    • Your active subscription plan will continue until it reaches it’s subscription period end date. At that time your new subscription plan or subscription period will commence.
  • Please review the Agreement Terms listed below for full details on the Terms and Conditions for this Service.

Pinterest Power-Up Services

As a subscriber to Lola Mack’s Management Services you’ll have access to our growing range of Pinterest Power-Up Services.

  • You can purchase power-up Services at any time during an active subscription period.
  • Power-up Services are a one-off (non-recurring) Service and are non-refundable.
  • Please review the Agreement Terms listed below for full details on the Terms and Conditions for this Service.

Service Notes

Pinterest Ad Spend

Lola Mack uses a mix of organic and paid Pinterest marketing techniques specifically tailored for each individual account under management. This helps ensure the best possible results for each individual customer are achieved during any given subscription period. These marketing techniques vary based on both the chosen management plan and a large number of other factors, including but not limited to seasonal influences, the number of new products published by the customer during a subscription period and any promotions the customer may be running.

There are also a number of factors that determine how effective Pinterest Advertising may be for each Pinterest Account during each subscription period. Some accounts may see significant benefit from using the full Ad spend whereas others may see more benefit from an increase in organic marketing methods.

For most accounts the full Pinterest Ad spend will be allocated, particularly once the account has started to achieve a good level of organic growth. However, where the utilisation of the full Pinterest Ad spend is not expected to achieve the best possible results for a customer during a specific subscription period, the Ad spend for that period may be reduced. In that situation, more effort will be focused on organic Pinterest marketing to help ensure the best possible results for that period are achieved.

Curated Pins

Lola Mack uses a carefully curated mix of product Pins (pins created from the customers Products, Posts or Services) and engagement Pins to help achieve the best possible results for each account. The balance of Product Pins and engagement Pins posted each month will often vary depending on a number of factors, including but not limited to the number of new products recently published by the customer and the availability of quality engagement Pins. Although the balance of Product Pins versus engagement Pins may vary in any given subscription month, the total number of Pins posted in that month will always align with the number stated in the customer’s current subscription plan.

On-Brand Look and Feel

Wherever possible, supporting Pins will be selected where they align with the Pinterest account’s overall look and feel. However, engagement Pins that do not align with the look and feel may be posted where they are expected to drive great engagement with the account. In those circumstances, the placement of the engagement Pins will be managed to minimise impact to the look and feel.

Pinterest Boards

Pinterest 'Growth' Management Plan:

If you're subscribed to the Pinterest 'Growth' Management Plan, each month one Board will either be created or updated. Where an account already has a number of existing boards with reasonable quality Pins, one existing Board will be updated with a fully keyworded Title and Description, an on-brand cover image and the Board settings updated (where required). Once an account has 20 fully keyworded and correctly configured Boards, no further new Boards will be created.

Pinterest Acceletate' Management Plan

If you're subscribed to the Pinterest 'Acceletate' Management Plan, each month two Boards will either be created or updated. Where an account already has a number of existing boards with reasonable quality Pins, two existing Boards will be updated with a fully keyworded Title and Description, an on-brand cover image and the Board settings updated (where required). Once an account has 40 fully keyworded and correctly configured Boards, no further new Boards will be created.


Agreement Terms

  1. All Lola Mack Services will be purchased in advance of Services being provided.
  2. A Pinterest Business Account Setup must be purchased prior to a Pinterest Management subscription plan.
  3. Pinterest Management Services are recurring, non-refundable subscription plans sold on a 1, 3, 6 or 12 month basis (the subscription period) and are payable upfront.
  4. Subscriptions can be paused or cancelled at any time. Service(s) will continue to be provided until the subscription end date.
  5. You can change to a different subscription plan or subscription period at any time, by subscribing to a new subscription plan or subscription period.
    • Your active subscription plan will continue until it reaches it’s subscription period end date. At that time your new subscription plan or subscription period will commence.
  6. Lola Mack uses the leading Pinterest scheduling service, Tailwind, to manage accounts. You agree to pay a subscription fee for Tailwind. Setup of this service is included in the Initial Setup fee. A charge of $25AUD will be added to each monthly subscription fee to cover the Tailwind subscription cost. The fee is subject to change, based on the Tailwind Pinterest Plus Monthly Plan pricing (shown in USD) and the AUD/USD exchange rate at the time of subscription renewal.
  7. View-only access to your Google Analytics data will be requested during onboarding. Lola Mack will only access your Google Analytics data to gather and analyse statistics relevant to your Pinterest account.
  8. You agree to provide Lola Mack with your Pinterest login details in order to manage the account. To protect your investment in Pinterest, along with Lola Mack’s billing information and marketing IP, your Pinterest account will be secured as part of the Initial Setup Service. Once secured, you will no longer have access to directly log-in to your Pinterest account. You have the option to continue to post to your Pinterest account, which can be requested when onboarding to the Lola Mack Service.
  9. Lola Mack will only use your information for the purposes listed in this agreement, unless otherwise agreed in writing.
  10. All products will be pinned from your preferred website or shop, referred to as the Primary Business Platform.
  11. Content from others that complements, but does not compete with your own products, will be pinned to your Pinterest profile to help engage your audience. They will not be either optimised or made to seem like they originate from your business.
  12. If any of your products or services appear to be in breach of copyright, intellectual property or any other laws, said products or services will not be published on Pinterest, but abiding by these laws is your responsibility and you are accountable for any repercussions – legal, financial or otherwise. You indemnify Lola Mack and its agents from any responsibility regarding your products or services that may be in breach of any laws.
  13. Lola Mack makes every effort to ensure all content published to your Pinterest account aligns to your preferred style, colour scheme and target audience. However, limitations in the availability of suitably aligned content specific to your company branding preferences may prevent this. To the fullest extent permissible by law, Lola Mack will not be liable for any loss of profits, revenue or goodwill relating to the content posted to your Pinterest account by Lola Mack or its agents.
  14. To the fullest extent permissible by law, in no event will Lola Mack be liable for any amount which exceeds the amount paid by the client for this Service.
  15. Due to insurance limitations, customers based in the United States of America, Canada or any of their territories acknowledge that by accepting this Service Agreement you also agree not to pursue legal action in any form whatsoever against Lola Mack or its agents for any reason whatsoever. If you do not agree to this term, you must reject this Service Agreement and no Services will be provided.
  16. Pinterest Management subscription Services do not include customer training. If you would like to receive one-on-one training, please contact me.
  17. By accepting the Terms of Service, you consent to Lola Mack
    1. Storing and processing the personal information submitted by you, to provide you with the Service(s) requested.
    2. Using information and screenshots from systems pertaining to the management of your Pinterest account, such as Pinterest, Google Analytics and Tailwind, for promotional and marketing purposes. Any stats used will exclude your business name, logo, URL and anything that links the data to your business, unless you have provided written consent to do so. Stats will always exclude any monetary values associated with your business.
    3. Contacting you about products and Services, as well as other content that may be of interest to you. You can unsubscribe from these communications at any time. For more information on how to unsubscribe, privacy practices, and how Lola Mack is committed to protecting and respecting your privacy, please review the Privacy Policy.

Payment Terms

  1. Lola Mack’s Management Services are provided on a subscription basis.
  2. After the initial subscription payment, all subsequent subscription payments will be automatically debited on the subscription period end date using your chosen payment method.
  3. If payment is received by the subscription end date, your next subscription period will start immediately after your current subscription period ends and your Service will continue uninterrupted.
  4. If for any reason payment is not received until after the subscription period end date, your Service will be paused. Once payment is received, your Service will resume within 5 business days.
  5. Subscriptions can be paused or cancelled at any time. Service(s) will continue to be provided until the subscription end date.